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January 2025

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AI, Brandly, Compliance, Insights

The AI race is on: USA vs China 

28 January 2025

On January 27, 2025, the Chinese-developed language model DeepSeek entered the fray as a formidable rival to OpenAI’s GPT line and other American-made AI models such as Google’s Gemini and Microsoft’s Co-Pilot. The launch of DeepSeek not only raises the bar in the large language model (LLM) arena but also underscores the intensifying technological rivalry […]

AI, Compliance, Insights

DeepSeek – a trojan horse?

27 January 2025

The Security Dilemma: DeepSeek’s Data Vulnerabilities DeepSeek is a product developed by a Chinese firm, raising immediate concerns about data privacy and security. The geopolitical landscape and stringent regulations within China regarding data access by the government exacerbate these concerns. Businesses must be aware of the following risks: Performance vs. Risk: Evaluating the Claims Although […]

AI, Insights

PwC Pulse Report outlines AI revolution

24 January 2025

In an era defined by technological breakthroughs, artificial intelligence (AI) is reshaping industries at an unprecedented pace. PwC’s 2024 Pulse Survey underscores this transformation, revealing that nearly half (49%) of technology leaders have integrated AI into their core business strategies, with one-third embedding it into their products and services. These findings highlight a critical imperative: […]

AI, Insights

How AI is rapidly evolving

14 January 2025

The rapid evolution of AI is changing the business landscape, offering unprecedented opportunities for innovation and efficiency. OpenAI’s structured five-level framework provides valuable insights into this progression: 1. Chatbots: AI systems capable of natural language conversations, exemplified by tools like ChatGPT, which assist in customer service and basic inquiries. 2. Reasoners: AI with human-level problem-solving […]

AI, Insights

AI’s next chapter in 2025

9 January 2025

A new wave of AI is underway – a strategic shift from ‘play’ to ‘purpose’ in 2025. Are you prepared for the shift? Since generative AI entered the market in 2022, companies have grappled with what it is and what to do with it. The past two-plus years have seen a playful – and some […]

AI, Brandly, Marketing

Supercharge your marketing with AI

7 January 2025

Marketing is evolving faster than ever, and AI is leading the charge. Our latest white paper, “Supercharge Your Marketing with AI”, dives deep into how artificial intelligence is transforming marketing operations, driving efficiency, and delivering personalised customer experiences at scale. Here’s a glimpse of what you’ll discover: ✅ The role of AI in marketing: From […]

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